How PRINT POV comes together
Partnered with the Banana Republic concept team to translate trend forecasts and historical performance into three clear seasonal print stories. Get a glimpse into my creative thought process by clicking through each story below.
Print Collections
With a clear print POV established, my team and I developed print collections for use across products — maintaining close communication with cross-functional partners to ensure the prints carried their vision.
Final Product
At the end of the season, artwork is approved and millsheets are prepped for production — below are the prints and graphics created for BR Holiday ‘19.
